Unless you’ve been hidden under a rock this week, you’ll be aware of one the biggest stories to hit electronic dance music: Burn Studios’ ambassador Plastikman – aka Richie Hawtin – is inviting music creators to remix his work unlike ever before.

The track up for remix is ‘Ask Yourself’, an ambient and minimal release that appeared on Plastikman’s album, ‘Closer’, and features in his new Plastikman 2010 live show.

From www.residentadvisor.net and www.burn-studios.com you can download the remix parts; create an original sounding piece of work, and upload back to the site.

The winning remix will incredibly appear as a digital release on the highly anticipated ‘Plastikman Arkives’ – a made-to-order box set that pulls together all 17 years of the Plastikman story so far, released on Hawtin’s iconic Minus label. It’ll feature a whole barrage of remastered albums, a new DVD; CDs of rare, unreleased, and exclusive material plus lots more. Each remix submitted will be listened to by Hawtin.

From leading audio and visual technology leader and fellow Poker client Avid (the company behind M-Audio and Pro Tools) the competition winner will receive an exclusive Avid Gift Voucher worth €2,500.

www.soundcloud.com is also partnering with Burn Studios for this competition presenting the winner with an annual Soundcloud Pro account worth €250.

Five runners up will each receive an M-Audio Torq MixLab DJ kit, an Avid Recording Studio package and a Souncloud Lite account.

This competition is open until New Year’s Eve, so what you waiting for? For entry details click here

Poker PR is the media agency representing the global music community platform, www.Burn-Studios.com. We’re thrilled the site has raised the bar yet again in its series of remix competitions as Hawtin joins fellow Burn Studios ambassadors, Cassius, and Ed Banger starlet Uffie, by offering a personal piece of production to be re-worked by Burn Studios enthusiasts.

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MN2S are the latest electronic dance music brand to enter the mobile app world. Their official iPhone app, developed by Poker PR’s sister company Scribble, is now live in the app store and is available to download for free

The app gives the user access to all the latest happenings in the world of MN2S including live news updates, the option to listen, or buy and download music straight to your iPhone from any of the MN2S labels or artists on the day of release, plus upfront event details from some of the biggest names in dance music.

App users also have the option to browse through the infamous MN2S roster of legendary DJs and live artists including Fedde Le Grand, Martin Solveig, Alex Gaudino, Joey Negro , Kenny Dope, Bodyrox and many more; scroll through music videos or spot yourself in MN2S party photos.

For promoters, the app boasts a function to send a booking enquiry for any MNS2 artist direct to their team of agents.

To celebrate going mobile, MN2S are giving away an iPhone 4. To enter, click here

This app is the latest solution from app developers Scribble who created the app for Pete Tong’s IMS conference and for artists Riley & Durrant.  Scribble’s other app solutions include events, record labels and festival brands, all now created for Android phones too.

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The wait is finally over and we can at last announce the winner of the Burn Studios Uffie Remix Competition!

After listening to an absolute shed load of tracks over the past few weeks, the Ed Banger starlet has decided that the best track was by Spain’s MIDIBOTS.

Uffie said “I really like how upbeat they made this track, makes me wants to be raving on a boat then jump in the ocean!”

Listen to the winning track right here

A worthy winner, for sure. They take home an AVID recording studio package,  a SoundCloud ProPlus account and they’ll also be on the way to meet, talk and hang with Uffie at one of her shows in the near future.

You can read more about MIDIBOTS on their MySpace, Facebook and, of course, their SoundCloud.

Five runners-up were selected as the five most played entries and, boy, these remixes took some serious hits. The Top 5 tracks were as follows:

• In fifth place was S1L3NC3 who racked up 3,607 plays on his remix
• Just one step off a Top 3 place was Lionex aka Technomaster, with 3,811 clicks of play
• In third place was labelfivebeat, of France. They managed a fairly staggering 4,027 plays
• Closely following on from labelfive beat in second place was GabrielSlick of Romania with 4068 hits
• And the most played track of all was DJ_Stef, also of Romania, with a gigantic 5,230 plays. Massive!

A huge thanks to everyone who entered the competition, and all those who supported it, including AVID, SoundCloud, everyone at Burn Studios and, naturally, Uffie… with a little bit of help from Pharrell Williams.

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Ed Banger starlet Uffie sparks the raw creative production talent of Europe’s freshest remixers as she joins forces with www.burn-studios.com to launch the second in its series of stand-out remix competitions.

Poker PR invites the global music community to remix, ‘ADD SUV’, Uffie’s chart topping track featuring Pharrell Williams.  The winning remix, chosen by Uffie, will receive:

A Complete Audio & Video Production Studio (worth €3000) from Avid, the company behind the M-Audio and Pro Tools music technology brands:

• Avid Eleven Rack guitar recording workstation (includes Pro Tools LE music creation software)
• M-Audio CX5 reference monitor speakers and SBX10 subwoofer
• Axiom Pro 49 midi controller keyboard
• M-Audio Q40 headphones
• Torq Mixlab DJ package
• Pinnacle Studio HD video editing software
• Pro Tools Mbox Mini portable recording system

A SoundCloud Pro Plus account (worth €500)

Behind the Scenes with Uffie:

• An afternoon meet with Uffie
• Accompany Uffie & crew to venue from sound check to show
• VIP access during the party

How to enter?

Head to http://j.mp/Remix-Uffie and download the remix parts. Complete your remix and upload back onto the site. Competition closes on 1 November 2010 at midday!

How Judging Works

Uffie will select the ultimate winning remix from the entire submission list of entries. The five runners up will be chosen, based on the top five most played remixes, so promote your track and get as many people listening as possible. As an additional prize, we are offering our star Twitter user a free SoundCloud Lite! For full terms and conditions and to find out a list eligible countries, click here:

By Nicola Freitas

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After nearly two months of the online www.burn-studios.com music community busying themselves creating remixes of the Cassius classic, ‘The Sound Of Violence’; and a further few intensive weeks spent by Cassius listening to the hundreds of remix submissions, we’re now delighted to announce the winner – Tha Trickaz!

Like Cassius, Tha Tricakz are a French duo and lifelong friends, and it was their dub-step re-rub that won in the Burn Studios debut remix competition. Tha Trickaz – aka Pho & DJ iRaize – bagged themselves thousands of Euros of Avid and SoundCloud prizes, and probably the most exclusive prize of them all – a trip to Paris to mix their remix with Cassius, followed by a release on Cassius Records.

In an exclusive statement published by Poker client www.burn-studios.com, Cassius – aka Zdar and Boombass – described Tha Trickaz remix as “Powerful dub-step” that they’d put it in their record bag, which is quite an honour for the young producers. The Burn Studios ambassadors came to this conclusion after hours of discussion, listening to mixes of trance, hip hop, dub-step, drum and bass, you name it… and after the winning remix appeared in both Zdar and Bommbass’s Top 4 shortlists.

Cassius extended their thanks to everyone who entered the competition, picking out some key remixes that caught their attention, whilst offering some insightful and personal feedback. Click here to read the full statement and for Cassius’ full list of ‘honourable mentions’.

Listen to Tha Trickaz winnig mix here, and join the Burn Studios community on Twitter to find out about more about forthcoming remix opportunities.

By Nicola Freitas

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Poker PR has been at it again with Rockhopper in their quest to discover music talent across the UK.

Along with leading music school Access To Music and education in instrument recycling, Replay; Rockhopper set up studio in the Rockhopper 1960’s airstream caravan in the Kidz Field at Glastonbury where they recorded an awe-inspiring array of young bands and artists.

Each day, one group was chosen to make the short list of a fantastic competition and now these bands need your help to win some life changing prizes:

• A place to Access To Music Summer Band Factory
• ProTools Recording Software
• Pinnacle Studio HD Video Editing Software
• A Rockhopper Four Song EP Deal

All we’re asking is for you to vote for your favourite in the bespoke Facebook Application designed and developed by Poker PR. By doing this, you could help springboard the stars of tomorrow into dizzy new heights! The poll closes Monday at 9am, so click here to place your vote now!

By Nicola Freitas

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Live from the IMS Conference in sunny Ibiza we’ve just officially announced the launch of a cutting edge creative community platform – Burn Studios.

Supported by leading producers and brought to fruition by Burn energy drink Burn Studios will be a global destination where professionals and raw talent can come together to share musical brilliance, have access to authentic state-of-the-art music making tools, link into support of tailored mentoring sessions by some of the biggest names in electronic music and connect creatively with peers through a cloud-based digital platform.

International producers Richie Hawtin -and  Cassius  have agreed to become Ambassadors for the platform, making Burn Studios the hottest property available to anyone with a desire in up-front music making.

Cassius is also creating the IMS Ibiza 2010 anthem which will then be remixed by Arthur Baker. When finished anyone can download the parts to create their own remix. The winning remixer will have their track released on Cassius’ label.

So far it looks like the concept is going down well. 85.7% of the audience here at the IMS said they would be up to join the mentoring part of the programme and 68.9% agreed that cloud technology will have a significant impact on music. As such we would really appreciate your thoughts and feedback. Come and speak to us or contact us through Twitter@pokerpr or leave a comment and tell us what you think.

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We at Poker PR have been impressed this week by two Facebook campaigns, coming for Kellogg’s and Absolut, both use the Facebook Connect function in a very clever way.

First up we have Kellogg’s and its new cereal ‘Krave’, the campaign involves users bidding for prizes using ‘Chunks’ on an external site, the prizes are pretty damn good – current item up for bids ‘4 tickets to Benicassim’, the Spanish music festival.

How do you earn your chunks? When you sign up using the Facebook Connect function you are given chunks you then earn chunks by inviting Facebook friends and you are given even more if they also sign up. The current bid for the Benicassim tickets is 208540 chunks, meaning there is a lot of sharing going on.

The second social media campaign that caught our eye this week is in the form of a short film from Spike Jonze, this very subtly sponsored by Absolut vodka. Facebook Connect comes into play when you enter the box office to get your pass to watch the film, you can invite ten people to watch the film with you, your status is updated before during and after the film telling people about the film, and finally the pass you pick up features your profile picture, a simple yet pleasant touch.

We at Poker PR thoroughly enjoyed the film, which has limited daily seats, and would recommend you take a look at Jonze’s story of robot love, (not as bad as that sounds) ‘I’m Here‘.

Do you have an idea for a social media campaign for your company and need someone to run it for you or are you looking for that creative spark to get your brand in front of the ever expanding social audience? If so Poker PR is here to help… Get in touch here

By Justin Pywell

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What a year this is going to be for Social Media Communication…

The Social Media genie is out of the bottle and the world of business will never be the same. Social Media and micro-blogging platforms like FaceBook, LinkedIn, and Twitter are transforming businesses, customers, colleagues and everyone linked to them in revolutionary ways.

We have seen large brands adopt these new communication methods with great success. Brands need to include Social Media at the start of any project, campaign or launch. It’s not an Ad-on anymore.

Here at Poker PR we understand Social Media, why you need it and how to implement it into your online strategy.

The start of this exciting digital decade sees Poker PR launch our free Social Media ‘Check Up’ service. If you think you should be adopting a Social Media strategy, give us a call…

For more information please email us at social@pokerpr.co.uk

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Poker PR has teamed up with www.getlippy.com to offer one lucky person the full on VIP treatment to Pure Pacha, London this Saturday 5th September. You can win VIP entry for 10, a private table in the exclusive VIP lounge plus £300 worth of drinks!

So no need to worry if the bank holiday has left you out of pocket. Try your luck at this competition and let Pure Pacha take you to a place of musical bliss this weekend.

Enter here www.company.co.uk/competitions/win-a-vip-night-at-pacha/competition

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